![]() “It’s going to feel much different than those glass and marble office towers you see on the other side of the street,” said Garzia. With an aesthetic that echoes adaptive-reuse successes such as Ponce City Market (and the former Atlantic Steel industrial buildings on site), the two-building complex will incorporate green roofs alongside brick and exposed steel, with a 20,000-square-foot slot for a restaurant or retailer at street level. Rendering courtesy of Hines The planned Atlantic Yards developmentĪt what could be described as Atlantic Station’s front door, a $189-million office project called Atlantic Yards is scheduled to launch later this year along 17th Street, filling a deep gap visible from afar. Garzia walked us through several key projects that are fully financed and ready to move forward this year. Projects scheduled to break ground in 2018 are planned to add thousands of workers, hundreds of new residences and hotel rooms, and fundamental changes to how certain facets feel (although the ubiquitous, piped-in music will remain). With its own zip code and 2.5 million square feet of offices, homes, restaurants, and behemoth retail anchors such as IKEA and Dillard’s, Atlantic Station might seem massive now, but it’s less than half built, with several huge holes remaining. ![]() “I think it’ll feel much less like a preplanned, corporate-y project and more and more like a diverse district.” “As you see the density, generally speaking, on the Westside continue to grow, will really become a hub,” he said. It’s ambitious, but Hines is confident they have the momentum-and money-to start pulling it off. Beginning in February, a wave of large projects will aim, collectively, to make Atlantic Station feel like less like an island and more a neighborhood of eclectic architecture woven into Midtown. Speaking in Hines’ offices, which Gariza calls the least attractive location in Atlantic Station (taking the worst spaces for yourself is Commercial Real Estate Strategy 101), his claim sounded less like hyperbole once he laid out the details. (The project had risen from the brownfields of a polluted former steel mill to widespread acclaim upon its 2005 debut, but the Great Recession and a reputation for petty crime took a toll.) Over the last three years, Gyu-Kaku Japanese BBQ, Indian fast-casual restaurant NaanStop, bowling chain Bowlero, and Atlanta-based Vietnamese restaurant chain Pho 24 have all opened at the development flanking 17th Street in Midtown.Garzia is director of leasing for Houston-based real estate group Hines, which bought Atlantic Station for $200 million from the property’s second owner and flipper, North American Properties, in 2015. Thai and Japanese restaurant SriThai Kitchen and Sushi opened last summer at Atlantic Station, followed by a fourth location of Atlanta-based restaurant Hobnob Neighborhood Tavern this spring. Azotea Cantina and Toscano Ristorante Italian restaurant also open later this year. Both restaurants are owned by chef Shaun Doty. Southern diner Bantam + Biddy opened earlier this month at Atlantic Station, replacing chicken restaurant Chick-a-Biddy on 19th Street at the development. “The storefronts and bustling streets at Atlantic Station reminded me of my home in Paris.” “When I first visited Atlantic Station five years ago, I felt a sense of ‘joie de vivre’ or ‘joy of living’,” founder and general manager Sam Djomo Jr. ![]() ![]() Taking cues from the cafes and wine bars of Paris, Rose Bistro and Champagne Bar will feature a raw bar and serve a mix of French and Southern dishes on the menu, like escargots bourguignon, steak frites, and shrimp and grits, paired with a lengthy list of wines and champagne and wine-based cocktails and punches. Rose Bistro and Champagne Bar opens this fall at Atlantic Station in Midtown. ![]()
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